RENAULT’s Innovation Department wishes to understand the reasons behind the lack of uptake of voice technologies, even when these are available in vehicles. Simply moving the voice recognition activation button (the «push-to-talk» button) has, in fact, had no impact on increasing its use.
To address this, RENAULT called upon Bertin Ergonomie, which developed an innovative approach to assessing the acceptability and use of voice assistants, based on interviews with customers who had purchased vehicles fitted with such systems, focusing on their long-term use of these systems.